Smelli Gelli Baff Bubblegum by Zimpli Kids is a totally unique, fun, bathtime product that lets you turn water into goo and back again! There is an added sensory experience as this has a bubblegum aroma. By adding Gelli Baff powder to water, you can create a thick colourful goo. By simply adding a second ‘dissolver’ powder, the goo turns back to coloured water to be drained away safely and easily. 100% safe on skin, manufactured in the UK, stain free, non toxic. Age 3 – 10 years.Gelli Baff can aid creative, cognitive, social, emotional and physical development. The perfect product for Messy and Creative play!Creative Development – Gelli Baff provides open-ended opportunities where the process is more important than the product. Using creative thinking skills and expressing creativity are important self-esteem builders.Cognitive Development – making water turn into goo will help children see and understand that materials can change the state they are in (liquid to solid).Physical Development – Children develop fine motor skills while pouring, measuring, stirring and manipulating the geli baff.Social and Emotional Development – Children will learn to co-operate and have the opportunity to work as a team if playing with another child.